Cutting Through the Marketing Clutter The Marketing Essentials Every Business Needs to Grow Their Sales

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Cutting Through the Marketing Clutter The Marketing Essentials Every Business Needs to Grow Their Sales

No matter where you turn, you’re bombarded by messages about the latest bandwagon you must jump on and absolute must-dos for marketing your business. Worse, every vendor you ask will try to convince you that their product or service is your salvation.

This seminar cuts through the noise and offers an unbiased approach every business can use to quickly start growing their leads. Participants are introduced to the essential marketing programs all businesses need and will learn how to create and deploy a big-picture plan that pulls these different programs together into an integrated whole. Smaller firms might find these marketing essentials sufficient for their business, while larger firms will be able to use these essentials as a solid foundation upon which to build (or as a checklist to see if they’ve missed something essential).

Sales Renewal, where Mr. Loris is founder, president & ceo, is a full service marketing agency that is reinventing small business marketing with complete, one-stop marketing solutions that deliver all the strategies, expertise, management and technology needed to grow revenue while uniquely sharing risk & reward with its clients.

Mr. Loris, during his 30+ year career, has held executive level general management, marketing & technology positions at companies such as Sageful, SoftLock, ServiceSoft, Xerox and NYNEX. Mr. Loris earned a bachelor’s degree in biology from Vassar College in 1979, and a master’s degree in computer science from New York University in 1986. In addition, Mr. Loris holds three patents in the use of neural networks (AI) and lexical analysis (NLP) for image & pattern recognition.

Host Location: Bay Path University, 521 Virginia Rd, Concord, MA 01742


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